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Marketing Strategy

14 Pins
·Last updated 1w
Curated by
The Bootstrapped Woman
Your Website Isn't Enough: Driving Growth for Women Entrepreneurs - bootstrappedwoman.com
Your Website Isn't Enough: Driving Growth for Women Entrepreneurs - bootstrappedwoman.com
Your Website Isn't Enough: Driving Growth for Women Entrepreneurs - bootstrappedwoman.com
a pink background with lots of red lips
Growth Takes Time
Bold Branding
Business Checklist
Beautiful Branding
Dream Business
Ideal Customer
Marketing Advice
Bold And Beautiful
Small Business Owners
Bold Branding and Website Design
Growth takes time. Anyone who tells you otherwise is full of sh*t and just wants your hard earned money. 🔥 Small business owners, like me, actually know what it's like to wear multiple hats, have non-guru-sized budgets and understand the challenges of not having a big team to rely on. All I’m saying, is that you are going to get a lot more value from working with a small business owner to help move your small business forward, than working with a figurehead who has a massive team. 🫠
a woman holding a pink book and smiling at the camera with text that reads know, like, trust, buy
Brand Personality
Dream Clients
Helping Women
Dream Client
Personality Quiz
Burn Out
Women Helping Women
Brand Strategy
Creative Market
If you want to turn strangers into dream clients, you need to know about KLTB - Know, Like, Trust, Buy. 👋
a pink background with an image of a woman on the phone and texting that reads,
Brand Loyalty
Love You So Much
Marketing Strategy
Emily 🇨🇦 | Showit Web Design + Brand Strategy (@bootstrappedwoman) • Instagram photos and videos
a woman sitting on top of a pink background with the caption does marketing your business make you want to cry?
Branding Design
Feel Good
Emily 🇨🇦 | Showit Web Design + Brand Strategy (@bootstrappedwoman) • Instagram photos and videos
a woman laying on top of a chair next to a pink background
Social Media Tips
Emily 🇨🇦 | Showit Web Design + Brand Strategy (@bootstrappedwoman) • Instagram photos and videos
a red car driving down a road with the words marketing strategy is like a roadmap for creating awareness and interest in your service
Sometimes People
Sales Strategy
Create Awareness
Emily 🇨🇦 | Showit Web Design + Brand Strategy (@bootstrappedwoman) • Instagram photos and videos
a poster with the words,'myth you need to offer rock - bottom prices to get clients
Sustainable Marketing
Tiktok Account
Canva Tutorial
Woman Business Owner
Visual Branding
Does My Business Need a Website? - bootstrappedwoman.com
Let’s get something straight here… Your problem with booking clients has less to do with your prices…AND everything to do with your brand and online presence. ⭐️ Without knowing who you are as a brand, who you want to work with, and how to stand out to them, you’ll have a hard time charging what you are worth. And girl…I know you are worth A LOT! 🩷 Imagine having the confidence to charge whatever you need to have the life of your dreams. For some of you, that’s enough funds to vacation yea
red high heeled shoes with the words pivot pivot in front of them
Ross From Friends
Being An Entrepreneur
Feel Happy
Change Your Mind
Make A Change
Sometimes, in business, you have to PIVOT! like Ross from friends... The thing about being an entrepreneur is that sometimes the path you start on isn't the one that will lead you to your true potential. 💖 Pivoting is about recognizing when something isn't working as expected and having the courage to make a change. Yes, even when your business is thriving and successful. 🔥 When you don't feel happy, challenged, or fulfilled by your business, YOU ARE ALLOWED to change your mind and pivot.
a red car driving down a road with the words marketing strategy is like a roadmap for creating awareness and interest in your service
I've noticed that a lot of people on this app talk about marketing strategy but it's not explained in a way that's easy to understand. ✨ Simplifying things is my jam...so let's break down what a marketing strategy really is. Basically, it's like a roadmap for creating awareness and interest in your service. 🛣️ I think sometimes people get marketing mixed up with sales and while it's an important piece of your sales strategy, marketing strategy is more about getting noticed. 🩷
a woman is doing yoga in the gym
Complex Systems
Custom Templates
Brand Image
Marketing Website
Content Strategy
The Importance of Repetition in Marketing for Women Businesses - bootstrappedwoman.com
The Importance of Repetition in Marketing for Women Businesses - bootstrappedwoman.com
a black and red poster with the words digital breaks are important
Doing Something
Be Real
Content Creation
Taking a digital break is as simple as muting your notifications, putting your devices away, and doing something that relaxes you (without the tech).✨ How is this possible? 👇️ ✨OUTSOURCING some or all of your content creation 💕 SCHEDULE your posts (you can even schedule your stories) ⚡️BATCH create when you have the energy! 💖 STRATEGIC mental health first marketing strategy ✌️ BE REAL with your audience and let them know you will be back after some rest!
a woman holding up a sign with the words marketing on it in front of her
Market Your Business
Discovery Call
Marketing, simply defined, is how companies tell people about their cool stuff and convince them to want and buy it. There are so many fun and ethical ways that you can market your business! The SECRET here is to figure out how to market your biz in a way that FEELS GOOD to you. Need some help getting clear on your strategy? I offer a free 15-minute discovery call or an in-depth clarity call to help you uncover your magical marketing recipe! Visit my website bootstrappedwoman.com to book!