Digital Strategy & Online Marketing
The consumer has a number of ways to find the information they want and/or need.
Digital Strategy is "knowing what all the pieces are supposed to do, knowing how people use them, and figuring out how to link them together in a way that helps people do what they want to do, and migrate between touch points." - Jon Crowley
You don't have to be an expert in every platform, but knowing how they work, what they do, and how to tie it all together makes all the difference.
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Tweeting, Pinning, Liking, Plussing, Sharing: 50+ Best Social Media Marketing Tools
This #infographic illustrates 56 #socialmedia management, analytics, visual content creation, curation, content sharing, and social media productivity tools. It also shows the pricing, major features and major drawbacks.
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