Coffee packaging minimalist

Packaging,Graphic Design,Art Direction,Adobe Illustrator

When it comes to minimalistic packaging designs, I'm almost always a fan. There's something special about simplicity; it's crisp, allowing the focus to be on the product itself, an act of brand courage. Verlé's coffee bag packaging is highly unembellished but makes for an elegant design. The soft-hued bags are fused with a plain, sans-serif typeface making for a design that relies on the strength of white space.

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New Packs for Terra Natal – Coffee Roasters The packaging redesign project for special coffees of Terra Natal Coffee Roasters is focused on generating a more direct visual identification with…

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