Heineken experience

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With one million visitors a year, the Heineken Experience in the original brewery in the centre of Amsterdam is one of the city’s most popular tourist attractions. Now that’s some impact! Tinker was invited to update a number of rooms of the existing experience. The most significant intervention was restoring the brewery’s unique sense of place. Born in Amsterdam takes you back to the setting and the atmosphere of the old silos from the early days of the brewery.

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Satayu Peanpaktr

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