Lumpy mail ideas

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a pink pig mailbox sitting on top of a desk

Has anyone else heard of these cute things? They are called Animails and you can find them not only online, but in select toy stores across the country. I am not sure how big of a hit they are (because they seem relatively new) but the concept totally makes me smile. Here I am sending rubber ducks and other strange shaped things..when I could have been sending these all along! Ugh. Oh well..there is always time for an Animail. I actually took a look at them in a local toy shop but didn't buy…

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what is lumpy mail? direct marketing tips and tricks for your next big campaign

Direct marketing is the most successful form of marketing, but add lumpy mail to the equation at that only improves the open rate of your mailers. Here's an explanation on what lumpy mail is, why it's so successful and a few ideas to inspire your next direct mail campaign.

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an open cardboard box with paper in it and the logo for b2b awards

In my last post for Process Street (and the first after being hired as a full-time content writer!) I took a look at the Duct Tape Marketing System and published the Duct Tape Marketing System review previously, but today I'm bringing you the top five hacks from this innovative course by small business expert John Jantsch. These

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the golf balls are in an open box with instructions on how to put them into it

#westernpest #dimensionalmail #lumpymail This program we executed for Western Pest. This was mailed out to property managers, before the sales team would call them. If you met with the Western Pest Sales Rep they would bring you a dozen logo golf balls. Have questions? 609 807 8856

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an orange and black box with scissors in it on a gray surface, next to the packaging

This project is a client gift mailed out to select HZ clients. The focus was to provide a mailable, specially designed package that included a phone headset that the client could then plug into their phone or computer. The messaging shows HZ's ability to ...

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a red box with scissors and other items in it next to an award sticker

Problem: Ikon needed a direct mail piece that would turn heads and capture more market share. Solution: A clever take on a timeless game showcased a personalized letter (paper), cost-cutting strategies (scissors), and an actual MP3 player (rock) all delivered in this very successful dimensional piece.

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